Category: Diet Change

Eduard Müller – Regenerative education is the answer, whatever the question was

3rd September 2024 koenvanseijen Diet Change, Regenerative Agriculture 0 Comments

A conversation with Eduard Müller, founder of University for International Cooperation (UCI) and leading Costa Rica Regenerativa, about regenerative education: what does it mean, and why is it so powerful to focus on educating people who want to learn more about regeneration? Eduard makes a very strong case against trying to convince the people in power, in industry, in chemical companies, in fertile companies, in large ultra-processed food companies, at the UN, etc. He has tried and failed, and he truly believes in on education and unlearning. That is why he started his own university 15 years ago. He started with online education in 1998, focusing on scaling regeneration in Costa Rica and showing the numbers and data behind it to reach the tipping point.

Eduard and Koen also discuss how the combination of on-the-ground, large-scale regenerative projects with science and data and the global reach of over 4500 alumni can replicate in their context what is being learned in Costa Rica.

Matthijs Westerwoudt – Paying farmers for cultivating weeds and making biodiversity super tasty by selling drinks and teas made from native plants

27th August 2024 koenvanseijen Diet Change, Farmers First Tech, Nutrient Dense Food, Regenerative Agriculture 0 Comments

Matthijs Westerwoudt is the co-founder of Wilder Land, a company transforming native plants, often considered weeds, into highly desirable products. These plants, once dismissed as unwanted, are now being used to create delicious drinks, herbal teas, kombuchas, fermented teas, and even pasta. The company pays farmers more per square meter than they would earn from any other crop. How do they achieve this? First, by ensuring that these products taste as good as, or even better than, those made from monoculture crops. Second, through exceptional branding—highlighting the appeal of “nature-restoring” drinks over the concept of “biodiversity-restoring” beverages. The secret to success lies in continuous testing and refinement. In short, they are making biodiversity not just important, but incredibly tasty.

In the Netherlands, many things are well-organized, but the country also holds the unfortunate title of being a world leader in biodiversity loss. This raises the question: how can farmers be compensated for the extra biodiversity they create or support? While the idea of biodiversity credits might come to mind, these are difficult to measure and not yet fully developed. Wilder Land found a different solution for it.

Jay Albany – Despite the graveyard of D2C companies, it can actually work in the world’s most remote city

19th July 2024 koenvanseijen Diet Change, Regenerative Agriculture, Role of corporations 0 Comments

A conversation with Jay Albany, CEO of Dirty Clean Food, about what it takes to build a successful direct-to-consumer business- basically buying from regen farmers and delivering to consumer, restaurants, etc.- in the regen space and in the most remote city on the planet. Despite all challenges of B2C, Jay makes a passionate case for the contrary. A deep dive full of golden nuggets of direct-to-consumer companies, what works and what doesn’t, but also a long conversation on the power of transparency within businesses and the most important return of all, inspiration.

What are the lessons learned? Looking at the graveyard of direct-to-consumer companies we have seen, especially in COVID years, raising a lot of money, struggling, or shutting down. Does that mean disrupting the current supermarket oligopolies isn’t worth it?

Henry Dimbleby – From designing the National Food Strategy for England to starting a £50M fund focussed on food transition

28th May 2024 koenvanseijen Diet Change, Regenerative Agriculture, Transition finance 0 Comments

A wide range conversation of almost two hours with Henry Dimbleby, founder of Bramble Partners, a venture capital firm, that invests in businesses seeking to improve food security. Before Bramble Partners, Henry co-founded Leon Restaurants and the Sustainable Restaurant Association and also served deep in the heart of the UK government as he was appointed lead non-executive board member of the Department for Environment, Food and Rural Affairs.

In this exchange we discuss everything from Donella Meadows in complex systems to what that means for all of us trying to influence these systems and policies and how you actually change policy. How it was to manage the COVID crisis from within the UK government, keeping food on the shelves of the supermarkets and local shops, and trying to drastically improve school meals and their accessibility for children living in poverty in the UK. Plus, a deep dive into the junk food cycle, the differences between ultra-processed food and junk food, and the crazy ultra-processed food addiction we all, or mostly, have fallen victim to. And finally, how eating lentils can change everything.

Yasmine Cathell on nutrient quality bio stimulants, microalgae and other random but world changing regen trivia

21st May 2024 koenvanseijen Diet Change, Nutrient Dense Food, Nutrients to Soil, Regenerative Agriculture 0 Comments

A check-in conversation with Yasmine Cathell in which we discuss everything from why we should focus on solutions that work for all farmers, not just regen organic, to the reduction of bio stimulants on farm or off farm, microalgae, nutrient density, and quality. Why does it all start in the soil? And we finish up with a masterclass on smelling soil and other random but world-changing regen trivia.

Dan Kittredge – Local, regenerative and organic have no connection to nutrient density, soil health does

30th April 2024 koenvanseijen Diet Change, Nutrient Dense Food, Regenerative Agriculture 1 Comment

A long-overdue check-in interview with Dan Kittredge, founder of the Bionutrient Food Association. We discuss their involvement in the revolutionary beef study, all the research they have been doing and where they have been showing absolutely no connection between the labels, local, organic, regenerative, farmer’s market, etc., and nutrient density.

What has been shown is a correlation between soil health and nutrient density. All the claims about regenerative agriculture that leads to more nutrient-dense food, they are only true if it leads to healthier soil, and in some or many cases, it actually doesn’t. It all starts with the soil. Plus, very interestingly, the potential of nutrient density: most of the crops they researched scored very very poor compared to what they could have scored. The pessimist would say: look at the empty crops we are eating depleted of nutrients, the realist would say look at the amazing potential. Crops could be (on certain aspects) 10x or 20x more nutrient dense. Let’s get to work!

Adrien Pelletier – Why all farmers or most farmers need to become seed breeders again

26th March 2024 koenvanseijen Diet Change, Regenerative Agriculture 0 Comments

A conversation with Adrien Pelletier, farmer, breeder, and baker, about wheat, seeds, no till organic farming, why all farmers or most farmers need to become seed breeders again, and why it is really difficult to bake sourdough with traditional organic wheat seeds that are not breed for high productive farms.

Why Adrien want to start changing the world in the most difficult place, at home, which is a large industrial, mostly extractive, commodity wheat-growing region in France? Picture a sea of wheat, large relatively flat fields and no trees. He argues we are in the prehistoric area of organic farming, and there is so much to discover, especially around population wheats. We also learn about no till organic farming is the way to go (and super difficult).

Anthony Myint – Sourcing better isn’t going to change the food system, award-winning chef might have the silver bullet for system change

5th March 2024 koenvanseijen Diet Change, Nutrient Dense Food, Regenerative Agriculture, Short Food Webs 0 Comments

A conversation with Anthony Myint, co-founder and executive director of Zero Foodprint. Award winning chef, Myint was disappointed about his impact on acres by his farm to table restaurants and he is now fully committed to systems change. Koen and Anthony talk about how to really move the needle on many more new practice acres which are acres where regenerative practices are used for the first time, opting out mechanisms where a small opt out fee is added to restaurant bills and food products, collective regeneration, and much more.

Abby Rose – On raising non-extractive funding and the power of AI to help farmers with observation

20th February 2024 koenvanseijen Diet Change, Farmers First Tech, Nutrients to Soil, Regenerative Agriculture 0 Comments

A conversation with Abby Rose, co-founder of Vidacycle and Farmerama, about the role and potential of AI in observation, alternative investment, the power of transparency, why regenerative viticulture is so interesting, and more.

Why did someone who didn’t really need the money and had serious and reasonable questions about the tendency of startups, both in and outside the regenerative space, to keep raising money, ended up raising funding? Not in a traditional, potentially extractive way, but a revenue share, and service fee, and a cap.

Joachim Ewechu and Hannes Van den Eeckhout – Why Uganda is the best place for a locally owned regenerative agriculture revolution

6th February 2024 koenvanseijen Diet Change, Ownership, Regenerative Agriculture 0 Comments

A conversation with Joachim Ewechu and Hannes Van den Eeckhout, co-founders of Rootical, a start-up studio that enables purpose-driven entrepreneurs in Uganda to build and own their regenerative agri-food companies. We talk about why Uganda is the place to launch and build agroecology, regenerative agriculture, and food companies, why Uganda enjoys political support for agroecology, the importance of different steward-type ownership models, the importance of different investment models, and more.