health – Investing in regenerative agriculture

Paul Hawken – Carbon is life, not the enemy

17th March 2026 antonellatotaro 0 Comments

Carbon is life, not the enemy. And in this wide-ranging conversation with the legend that is Paul Hawken, we get into all of it. Paul is an activist, entrepreneur with Project Drawdown and Project Regeneration and prolific writer who started a natural food brand back in the 1970s. We trace his journey through writing Drawdown, Regeneration, and Carbon: The Book of Life and why people loved Drawdown so much even though that was never really the point. Regeneration got closer to the core. And Carbon is chuck-full of nuggets of wisdom about the magical, magnificent role carbon plays in our lives. Yes, there’s too much of it in the atmosphere, but there are also many places it can go, quickly and safely.

We talk about his work with large food companies, and the pure joy of bringing top executives to real regenerative farms and watching the lightbulbs go off, followed immediately by the panic of realising just how far their current supply chains are from anything like that. We get into food as medicine, and how furious Paul was with the healthcare and food system after he cured his lifelong asthma at 18 simply by changing what he ate. He had never taken a full breath of air until that moment. And we talk about his genuine excitement about the new generation of scientists coming up.

One advice: just go outside for as long as possible, and listen to this episode somewhere beautiful and alive.

Martin Reiter – Building a $100B home for regenerative brands

27th January 2026 antonellatotaro 0 Comments

We need to build a 100b conglomerate of regenerative brands, good for you and good for the planet.
What is needed to truly move the needle on health? Create more research, more trials on nutrient density, more advocacy? Or, as Martin Reiter, founder of RARE argues, create the next regen Nestlé or Unilever: a 100 billion (yes, that’s a B) regenerative consumer goods conglomerate, with only better-for-you and better-for-the-planet brands. The demand is there; the current incumbents are unable to innovate in regen, as they are built on chemical ingredients.

The story usually goes like this: a group of people sets up a food (or cosmetics) brand that is better for you and better for the planet. Much better ingredients, honest sourcing, actually healthy, not UPF, etc. Then they need some money and raise funds, keep building, scaling, and at some point, 10–15 years down the road, the founders get tired and want to take some money off the table. and their existing investors need to get out and return money to their LPs.

Currently, their only option is to sell to an incumbent, which then unfortunately usually screws it up. They start tweaking the ingredients, squeezing farmer margins, etc. The original founders leave after a few frustrating years.
Is there a better way? A permanent home for regen, good-for-you, good-for-the-planet brands? A regen Nestlé or Unilever, if you will?

Lauren Tucker – Inner regen work, gut molds, almonds groves in the Central Valley and taste buds

7th October 2025 koenvanseijen 0 Comments

This is a check-in conversation with Lauren Tucker, co-founder of Kiss the Ground and Renourish Studios. We talk about wrapping up the cohort at Renourish Studio, where they’ve worked for three years with a diverse group of entrepreneurs and investors across the US food and agriculture system.

How do you bring the fact that we are part of a living system into your work in commercial organisations? Lauren shares lessons learned, and what they’re doing moving forward. How much of this work is inner work—how we see the world, what we think is possible and not—vs. outer work like planting cover crops, digging swales, showing the financials and nutrient density of almonds, and demonstrating how regenerative farming systems are more alive by measuring biodiversity? How do we open up to opportunities like small water cycle restoration, instead of only thinking about cover crops on our farm?

Dianne, Ian and Matthew Haggerty – Food, not commodities: how regenerative agriculture works at scale on 63,000 acres

9th September 2025 koenvanseijen 0 Comments

Legend alarm on the podcast! We are happy to welcome the Haggerty’s family, Ian and Dianne, together with their son Matthew, on the podcast sharing their 30+ year journey- from being considered the hippie weirdos to leading a movement in Western Australia- showing that you can absolutely farm regeneratively at scale, in this case over 60,000 acres, with deep regeneration.

They regularly take on new land, but only if they feel the land wants and needs them to manage it. In other words, they don’t go looking for land, the land finds them. Often this land is extremely degraded, and they bring it back to life with the help of sheep, whose gut microbiome kickstarts regeneration, followed by well-integrated annuals.

We talk about how fundamental it is to allow anything that wants to grow to grow in a brittle environment. They don’t have the luxury of discussing the concept of weeds: anything that can stay green and alive, with living roots in the soil pumping out exudates during the brutal hot summer months, is welcome.

We also dive into the different water cycles they are influencing and how these have even affected local rainfall. Of course, we unpack the massive mindset shift that is fundamental in the regenerative transition, vibrations, quantum agriculture, and rebuilding local supply webs. We cover it all.

Philipp Stangl – Why an award winning hybrid blended regen meat company decided to exit before becoming a ‘unicorn’

6th December 2024 koenvanseijen 0 Comments

A check-in conversation with Philipp Stangl, co-founder of Rebel Meat (now Rebel Kids), a company we featured earlier working on hybrid blended meat. The story isn’t over, but definitely didn’t develop as we discussed more than 3 years ago.

Let’s all talk much more about changed plans and pivots and companies not being overnight unicorn successes. The founders of companies, in general, have to be very optimistic and visionary people. They need to convince people to join their crazy ideas and people to partner with them and invest in their vision. But things don’t always go as planned; actually, usually they don’t go as planned. But we hardly talk about that. We as society mostly cover the beginning of a story where everything still seems possible or the end where exits or big successes happen.

Chris Henggeler – Standing on the shoulders of giants (Savory, Ingham, Provenza) and managing over 77000 hectares in remote Australia

26th April 2024 koenvanseijen 0 Comments

A conversation with Chris Henggeler, a second-generation high-density, low-duration herder using herds for land management. From one of the most remote places in Australia, we explore big myths like many animals damage the land, to a huge question: can we actually put the new megafauna to work? Farms need to get smaller, and ranches need to get bigger. If you want to retire in security, you have a vested interest in healthy landscapes.

How do we invest as if our grandchildren mattered? How do we ground investing in ecology, and what human activity is restraining nature from building wealth? This and much more in the conversation with Chris.

Martin Reiter – Why regen hasn’t produced Steve Jobs yet and how to build a modern Nestlé

23rd January 2024 koenvanseijen 2 Comments

A conversation with Martin Reiter, former senior manager at Airbnb and Wayfair, and prior to this at McKinsey and Groupon, about what excites him about regeneration, where are the Steve Jobs and Elon Musk of regenerative agriculture going to build companies, and how can we help more talent flow into the space?

Josh and Rebecca Tickell – If you like sick people and climate chaos keep investing in chemical agriculture

28th November 2023 koenvanseijen 1 Comment

A conversation with Josh Tickell and Rebecca Harrell Tickell, producers, directors, and writers of the movie Common Ground and previously Kiss the Ground. We talk about their two movies, food choices and their impact on the environment and health, the chemical agriculture model going bankrupt and much more.

Zach Ben – Breaking down centuries of oppression through indigenous baby food

31st October 2023 koenvanseijen 2 Comments

A conversation with Zach Ben, cofounder, along with his wife Mary, of Bidii Baby Foods, an indigenous baby food line created by farmers and new parents to increase access to traditional foods in early childhood. We talk about the role of farming and stewarding the land in Navajo Nation and the role of nutrition and health with newborns.

Tina Owens – Only 1% of nutrition data is tracked on food labels and that means lots of opportunities for companies

3rd October 2023 koenvanseijen 0 Comments

A conversation with Tina Owens, regenerative agriculture consultant and part of the Nutrient Density Alliance (for Regenerative Agriculture), about the state of the nutrient density space, the research, why life cycle assessments are broken and a lot more.

Tag: health