A conversation with Georg Baunach, managing partner and co-founder of Hatch Blue, a knowledge-driven aquaculture and alternative seafood specialist. We discuss what aquaculture is and why it is important; what, where, and how to farm; what are the potential and challenges of regenerative aquaculture, and why is it important to look into it. We end with the risks and challenges of aquaculture, the feed conversion ratio and why it is important, the role of algae, waste, medicines, microplastics, and more.