Landscape Design 2.0 – Investing in regenerative agriculture

Paul McMahon – Why regen forestry is natural capital’s Trojan horse for institutional investors

6th May 2025 koenvanseijen 0 Comments

A conversation with Paul McMahon, co-founder SLM partners, about forestry being the gateway drug for natural capital for institutional investors to put money to work. Why? Because they are used to investing in forestry — it is a well-established investment sector with very long-time horizons. Rotations here are 30+ years, but it’s also one with many challenges: current practices usually mean cutting down a forest after 30 years and completely replanting it. That basically scars a landscape for life — mostly monocultures.

Interestingly, alternatives have been popping up over the last few decades. Continuous Cover Forestry (CCF), where you selectively harvest and let natural processes do most of the work, requires highly skilled foresters, but it can deliver superior returns alongside all the environmental benefits. These are production forests you want to be in — and forest bathe in. Now that a lot of academic research is emerging about carbon levels, returns, etc., the time might be right for more money to flow into it. Interestingly enough, there are established markets for quality in forestry — bigger, better logs (which you can get with CCF) fetch substantially higher prices. All reasons for agricultural investors and actors to look at forestry and see what we can learn.

Ethan Soloviev – AI, good food at Davos, food as medicine and regen taking off

8th April 2025 koenvanseijen 0 Comments

A check- in conversation with Ethan Soloviev, Chief Innovation Officer at HowGood, about how regenerative agriculture is truly taking off, its position within large food and agriculture companies, and whether we risk watering it down or falling into greenwashing (Spoiler: Surprisingly, we’re doing a lot about it!). We also get an update on HowGood—they’re doing well and focusing more on nutrient density-, plus, we talk about Regen House, which is revolutionizing the way good food fosters meaningful conversations at major events like COPs, climate summits, and Davos, t bringing farmers, indigenous community members, and global executives together around regenerative food experiences. By centering conversations on actual good food rather than panels and PowerPoints, these gatherings forge authentic connections that move regeneration forward.

And, of course, no conversation with Ethan would be complete without diving into AI—what currently does and what it could do for regeneration—not just through efficiency gains, but through innovative applications like predicting deforestation before it happens. The real breakthrough will come when we develop “large ecological models” trained on nature’s patterns rather than just human texts, enabling truly regenerative landscape design.

As Chief Innovation Officer at HowGood, Ethan offers a glimpse into how sustainability data is transforming food systems. Their database tracks environmental and social impacts for 33,000 ingredients and nearly 4 million products globally, enabling everything from carbon footprinting to supplier engagement. What’s particularly encouraging is how this data influences consumer behavior—when sustainability information is presented clearly at the point of purchase, sales of sustainable products consistently increase across diverse markets.

Dimitri Tsitos – Making regenerative intensive tree crops profitable

11th March 2025 koenvanseijen 0 Comments

A deep dive into the world of intensive—or super-intensive—tree crops, particularly olives and almonds with Dimitri Tsitos, co-founder of Agrosystemic, the Regenerative Agroforestry Podcast, the Arbo-Innova project and Mazi Farm. In Portugal, the sector is booming—highly profitable yet highly destructive—due to its high- input, high-output nature, with heavy reliance on fertilizers and chemicals.

This raises the question: can there be another way? That’s exactly what Dimitri and his team have been researching over the past few years—on real farms, running large-scale regenerative plots alongside conventional ones. The bad news? It’s not easy. It demands a systematic shift in machinery, protocols, and inputs. But the good news is the results are extremely promising: much higher quality olive oil, only a slight drop in production, significantly better price points, lower costs from day one, and biodiversity that bounces back remarkably fast.

It’s a booming industry that, like CAFO factory farms for animal protein, is reaching its limits in terms of public acceptance, climate risks, biodiversity loss, quality concerns, and rising input costs. But don’t despair—this is a hopeful discussion. There’s plenty of low-hanging fruit (pun intended) ready to be rolled out quickly, following an initial phase of research and development.

Antonio Nobre – If nature were a bank it would have been saved already

3rd January 2025 koenvanseijen 0 Comments

A conversation with Antonio Nobre, Brazilian agronomist by training and world’s leading Earth scientist, serving as the scientific director of the Biotic Pump Greening Group. He has dedicated his career to studying the Amazon’s ecological dynamics and its crucial role in climate regulation and is an expert on water cycles, native Indigenous knowledge, and much more.

We talk about how Antonio found his way to the Amazon after being born and raised in São Paulo, how he rebelled against the Green Revolution during his time at agricultural university, and how he discovered the incredible workings of forests—especially rainforests.
We also explore the overview effect—the transformative experience of seeing Earth from space—and how it often turns astronauts into environmental activists.

What we learned in 2024 about ecocide, land access crisis, regenerative education, return of inspiration, chefs, machinery and brands driving change

27th December 2024 koenvanseijen 0 Comments

As we wrap up 2024, we reflect on a year that brought hope but also served as a wake-up call. With skyrocketing temperatures, droughts, fires, and floods, the challenges have been immense. But we were very lucky that we—both online and offline— had the chance to come together with many of the pioneers and builders in regenerative agriculture and food. At the same time, we were reminded that we, as part of nature, are at war with extractive forces.

Our takeaways on ambitious entrepreneurs, the many elephants in the room, role and legacy of farmers, innovation in water cycle restoration, money money money, building new industries. Many deep dives in soil health, starting with chefs, consumer brands driving change and educating consumers, walking the land with regenerative farmers, legends, role of AI and tools. And, finally, some milestones and highlights.

Ali Bin Shahid, one of the few who can model and calculate water cycle restoration

17th December 2024 koenvanseijen 0 Comments

A conversation with Ali Bin Shahid, an engineer with a deep background in permaculture (and a military one too), a passion for modelling and one of the very few people using data and engineering approaches to tackle critical questions about regeneration. We explore how to put numbers to abstract ideas like slowing water down, spreading it, and soaking it. What does “slow” actually mean? How do we measure it—by kilometres per hour, or some other metric? How much regeneration is required to restore rivers or trigger rains in a given landscape? And, for example, where globally do we have the biggest potential? Where is the biggest gap between the forest and water potential and the current situation on the ground?

It’s definitely possible to manage a few acres or a few hectares through observation, if you’re there for many decades or even through different generations. But as soon as we start talking about regeneration at the landscape level, we need numbers. We need numbers and models. Surprisingly, a lot is already possible: we can calculate to a relatively detailed degree, what certain flows of air, water, and moisture will look like in a landscape. This means you can start to calculate and imagine, almost at a parcel level, where we need to regenerate in order to restore, for instance, summer rains and year-round rivers.

The surprising part is how few people are doing this work. Ali is trying to quantify these ideas: how much water to slow, where the global potential lies, and the vast gaps between current conditions and what’s achievable.

Willem Ferwerda – Kickstarted the restoration industry with Commonland 11 years ago, now finally big money shows interest, but we need billions

13th August 2024 koenvanseijen 2 Comments

A conversation with Willem Ferwerda, one of the founders of the regeneration space, which barely existed 11 years ago when he started Commonland. How and why is it so fundamental to take a landscape view and get all the stakeholders to look at a map- yes, a physically printed large map- together? Because chances are they never have done that. The farmers, the real estate developers, the nature conversation professionals, the local politicians spent most of their time in their own silos and if they talk to each other often it isn’t very friendly.

How do you get them to develop a shared vision of what they want their landscape to look like in 20 or 30 years? How do you trigger that kind of inspiration? Nobody likes to live in a dying landscape where biodiversity has left, where people have left or are leaving, schools are closing, and shops as well.

We are at the beginning of what was barely a space 11 years ago, of course holistic landscape management existed in indigenous circles and ecology silos, but barely outside of that. And now we see the financial space starting to dip its toe into this and we will need them, as we talk billions of real green infrastructures, not hard infrastructure made of concrete, but soft, healthy spongy soils, thriving ecosystems, beneficial keystone species including people coming back to the countryside and managing landscapes holistically.

Bridget Emmett – Moving over carbon soil compaction is the real issue in agriculture

21st June 2024 koenvanseijen 0 Comments

A conversation with Bridget Emmett, British ecologist, Professor and Science Area Head for the UK Centre for Ecology & Hydrology, about the EU Mission Soil, what is the role of technology, remote sensing, digital twins, etc, and what role should and could policy play.

Scott Poynton – Crises drive change: stories from within the transformation of Nestlé’s palm oil value chain

4th June 2024 koenvanseijen 0 Comments

A conversation with Scott Poynton, founder of the Forest Trust, now known as the Earthworm Foundation, about supply chains, environmental regeneration and addressing environmental scandals from the forests of rural Australia to his groundbreaking work with major corporations like Nestlé on no-deforestation commitments. Scott’s experiences in Vietnam’s Mekong Delta, Tasmania, and reforestation projects reveal the intricate balance between economic growth and environmental conservation.

Do you remember a few years ago Greenpeace released a video with a kitkat chocolate with an orangutan’ finger in it, which very clearly made the statement that much of the palm oil the Nestlé owned company were coming from deforested plots in Indonesia which were home to the orangutans? And before that, the scandal on teak garden furniture, which in the nineties suddenly a lot of European household had teak garden furniture on their balconies or on their terraces? A lot of that wood came from illegal logging in Cambodja smuggled over the borders by members of the Red Khmer and sold to furniture companies in Vietnam.

What do you do as a company when you are hit by a supply chain scandal like this? In both of these cases, the companies called Scott to help fix it. Not their public image, but the actual supply chain. Get traceability in, no deforestation rules and monitoring, social programmes, etc. Learn from the fascinating journey of this forester born in Australia who founded the Forest Trust. It’s regeneration, both socially, economically, and environmentally at scale, and learn why he is so excited about biochar.

Jonas Steinfeld – The many shades of green of agroforestry systems

24th May 2024 koenvanseijen 0 Comments

A conversation with Jonas Steinfeld, a researcher and consultant based in Brazil specialising in agroforestry systems, about the many different levels of complexity in agroforestry. Does complexity lead to more or less work? Does complexity lead to more or less carbon storage, and why? And are complex agroforestry systems more profitable? The scientific world has been quite clear up until now that adding more complexity to agriculture, especially with perennials like trees, almost always makes massive environmental differences. So what is holding us back? Why aren’t we planting trees everywhere?

Category: Landscape Design 2.0